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Sunday, December 30, 2018


Quitting Your Day Job

When can you quit your day job?
The question from a first-time author surprised me, “When can I quit my day job?” I loved the optimism built into this question from a brand new author. She had high expectations about her book in the marketplace. That she asked this question showed me that she wants to do be doing something else other than her day job.

I tried to answer honestly saying that many authors never quit their day job. Throughout history many authors have kept their day job as they write books. Also I told her this decision is different for every author. Since I had this conversation, I've been thinking more about it and believe it will make an interesting article for The Writing Life.

1. Make sure your day job is something you love and want to be doing. Some people have a genuine dislike for their day job and that to me spells the necessity to look for something else. It strikes me as a shame to spend lots of time at a job or position you dislike. I've seen the work surveys wich show many people are in this position. If you are one of them, I would begin looking to make a change to find something you love doing for your day job.

2. Take daily action to build your platform and audience for your book. Finding your audience and building a newsletter list and following takes time. The pathis different for every author but over and over, I've seen authors give up too soon in this platform building process. It's one of the things I admire about Morgan James Publishing. While some publishers give up on a book after six months or a year in the market (and move it to the backlist and eventually out of print). Instead Morgan James is more patient and understands that some books take a few years to find their audience and then sell 20,000 to 30,000 copies every year like clockwork. This long-term mentality is one of the reasons most of the books published over the last 16 years are still in print (which is a remarkable and little noticed publishing detail).

3. It's wonderful that my authors feel like they can ask any question and get an answer for it. I don't know the answer to every question but I know how to find answers to questions I don't know. There is no hidden agenda or holding back in this process. Questions are encouraged and every author needs to be asking questions and continuing to grow and learn about their craft.
Click the image for this resource

4. Begin working on your side gig or plan B or whatever you want to call it. From my experience this side gig has to grow and ultimately replace your day job. It will not happen overnight or instantly but you have to begin working at it. Maybe you will begin selling information products and building an emal list


Click this mage for the resource
Maybe you will develop other products related to your book and grow that aspect into your main business. There is no right or wrong way to achieve this dream but you do have to be taking consistent action for it to happen. Check out my free book for some ideas (follow this link).

As I write this article, we are about to end 2018 and begin 2019.l hope this article has given you some action steps for your writing life. I wish you great things for the new year and if I can help you, reach out to me (follow this link and my work contact information is on the bottom of the second page). May each of you succeed to your wildest dreams during the new year. In the comments below, let me know what steps you are taking to quit your day job.

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Sunday, December 23, 2018


Five Ways to Gear Up Your Writing

Gear up you writing with these ideas
Often within the publishing community, there is a noticeable shift right before Thanksgiving through the New Year. Emails don't get answered or returned as promptly. Phone calls and messages are ignored (unreturned). I'm continuing to work with authors, get new contracts and sign authors throughout this season. The overall pace has been slower.

For example, this week, I had several authors who have received new Morgan James contracts tell me they wanted to hold off and revisit it after the first of the year. I told them that would be fine and made a note to reconnect with them in January.

I understand everyone has a different mindset and agenda often during the holiday season. When I worked at a publisher years ago, I recall spending at least a day or two signing Christmas cards to authors. These types of activities interfere with the normal course of the publishing business yet are important.

If you are facing this type of response, what do you do? In this article, I want to give you five ways to gear up your writing.

1. Write query letters and pitch magazines for assignments.  It depends on the publication whether you write a query or the full article. Whatever your strategy, select some magazines and get your material out to them. If you don't know what to write, I would encourage you to write personal experience stories since almost every publication takes this type of article.

2. Create a new proposal. Use my book proposal checklist to get some ideas. If you have a proposal which has not been sold, pull that proposal out and see if it needs revision or updating then plan a strategy to get it back out to more agents or different publishers.

3. Work on a new information product or new online course. Information products continue to sell and it's a way you as an author can create something independent from a publisher and add an income stream. If you don't know what I'm talking about, listen to this free teleseminar from Bob Bly and follow his advice.

4. Get some new speaking gigs for next year. What groups tie to your book? Can you send email pitches or make some phone calls to get new bookings? Don't forget local civic groups like the chamber of commerce or these types of groups.They are always looking for speakers and need what you have for them. It doesn't happen  you aren't pitching so take this time to be pitch.

5. Beef up your social media conections. Do you need a new twitter header or a new blog header? Then go over to Fiverr.com and search for someone who can do it inexpensively for you and get it moving. In a recent article, I mentioned about expanding my connections on LinkedIn (currently about 600 more than my last writing. You can take time to expand your connections and see if it turns up some new writing projects. From LinkedIn, I've had articles published and met new authors. I encourage you to take this time teo expand your social media.

I know I promised five ways but I'm going to add a bonus sixth one: Read a how-to-write book then apply the information to your writing life. Whether you purchase the book or get it from the library, you can use this season to expand your writing through reading.

Did you notice something consistent about each of these suggestions? Anyone can do them. It does not matter your skill level or your experience. The key is to take action and move forward during this season. If I can help you in this process, don't hesitate to reach out to me (my email and phone is on the bottom of the second page of this link).

What steps are you taking with your writing during this season? Let me know in the comments below.

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Saturday, January 14, 2012


Cast a Big Vision

Editor’s Note: This article is the fifth in the Content into Consistent Income Series. Here are the links to the other articles: Use Your Content in a New Way, How to Keep Them Coming Back, Set It and Forget It and Be More Than a One-Hit Wonder.

If you’ve followed the Content into Consistent Income Series, then you already know that there’s a truckload of profits waiting for you on the backend of your site. That is, you can make extra money by offering more products and even more expensive complimentary products to your members.

Now, one option is to be an affiliate for related products and services. The better option is to create these products yourself. That way, you keep 100% of your profits.

Here’s what I suggest: While you’re planning your first membership site, you should also simultaneously plan what complimentary products you’ll sell on the backend. And one way to make money on the backend is by creating a family of related sites and linking them together.

Let me give you an example from my friend and mentor Jimmy D. Brown. He runs the following two membership sites:

InfoProductPipeline.com – this site teaches to create an entire empire of information products that you can offer for $17, $47, $97, $997, $1,497 and even more.

Traffic-Fuel.com – This site teaches how to get completely free traffic to any website.

You can see why linking these sites together (cross-selling them on the backend) works. Any marketer needs to learn how to create content, so they join Contentnaire™.

Every marketers – even if they create their own products – will want to drive free traffic to those products so they will join Traffic-Fuel to learn how to get bigger paychecks.

Tip: The advantage of creating a family of sites goes beyond merely having something to sell on the backend. A family of sites also helps you develop your brand and grow your brand recognition. And that means more sales, more customers and more profits.

Now let me give you a few examples of how you can create a family of membership sites around a related niche (or even around a singular topic):

• Let’s suppose you run a health site on the topic of lowering one’s blood pressure. You might also create sites around similar problems, such as lowering cholesterol levels and leading a heart-healthy lifestyle.

• Maybe you run a training site that teaches people how to housetrain their new puppy and teach him basic manners (sit, stay, etc). You might create another site focused on getting rid of problem behaviors such as jumping, biting, digging and similar. Your third site might be for those who want to teach their dogs tricks. You might even create another sites centered around dog agility.

• You run a homeschooling site that focuses on delivering lesson plans and ideas for math. You can create a family of sites on other topics such as science, English and history. Or, you can offer homeschooling lessons by grade (e.g., 7th grade, 8th grade, 9th grade, etc).

When you’re building your first membership site, ask yourself: What ELSE do my customers want?

Do your market research to find out what other products they’re currently buying. Then create a family of sites around related topics. It’s the quick and easy way to tap into the backend profits… on autopilot!

Are you ready to get started? I wrote this series of articles to show you how to start your own membership site. I invite you to check out the details and start your own site through the Simple Membership System. You can have a big vision for your writing and it begins with one small action step.


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