By Terry Whalin @terrywhalin
To some, my early morning work,
may appear a little strange. I was preparing some social media posts for early
June—and yes I'm writing these words in April. Why was I working on June? When I
search for content for my social media feeds, I am looking for timeless articles
focused on writing and different aspects of publishing. Before I post each
article I carefully look at it to make sure there is nothing about a particular
date or time of year and if there is, I use it earlier. It's just one of the
details I keep in mind with my 12–15 daily social media posts. Most of what I
do is routine only because I've created a system for these posts and use my
system over and over. I hope it is something you are doing for your own writing
Besides my social media posts,
this morning, I created and sent an email to my list. It's a current campaign
that I'm actively involved in, telling people about free events (again keeping
my audience in mind). Each of these events have a purpose and if someone takes
the additional step (buys the product), I have an affiliate relationship with
the originator and will make some income. Nothing is predictable or certain in
this process. Sometimes I receive an unexpected check and other times zero.
These couple of details are just some of what I'm doing for my work today.
I'm sending emails and phone
calls about some aspects of future work. I've called an author friend to get an
endorsement for a current book that is about to finish typesetting. I'm calling
some Morgan James
authors today about their contracts and other aspects of my work for the
publishing house. I'm also doing some writing like on this piece for The Writing Life
(weekly). I'm writing a blog post which is due in a couple of days. I'm also
writing on my monthly deadline for another blog, which will post to the public
in a few days. In some ways, I'm doing multiple juggling yet focused juggling
to accomplish each task to the best of my ability. As I've written in these
articles, the details matter.
I hope from writing about some of
these projects, you see the delicate balancing act of our writing life. I have
long-term projects which I need to move forward. I also have short-term projects
that need to happen. Besides these various writing related tasks, on the
personal front, I'm also trying to find time in my day to read, exercise, eat
healthy and of course enjoy life with my family.
In this article, I'm writing
about the tricky aspects of balance. In this process, I've learned some
1. Not everything I do will
work. For example, I pitch my colleagues and convince them to
send publishing contracts to writers. Some of these writers do sign but some do
not and decide to publish somewhere else.
2. Some of what I do will
work. Some of my writing will sell books or products or services—and
actually pay to have done it. The key is to have multiple streams of
possibilities and payment.
As I'm writing about in this
article, I'm involved in a daily careful balancing act. For any of us, this work
is not easy. Each of
us need to find that balancing place in our own daily lives and keep working to
tweak it and refine it.
How do you get it all done? The
truth is not everything does get done but the ones you focus on and finish,
those get done. Here's some important elements in this process:
You need to have a vision and a
You need to have routines and
follow your routines
You need to use multiple
tools—email lists, Hootsuite, etc
You need to be diverse and create
multiple income streams
You need to be consistent and
keep at it—even when some things fail, other things will succeed.
You need to keep in the back of
your mind your why. Why are you making this effort and doing these things? For
me, I do it because books change lives. I had a book change my life years ago and you can read that story
It's all part of our lives as
writers. It is not clear cut. Each of us have to carve out our own take on these
various routines. I've shown you some of my details in this article and my
atempt at something that is not easy for anyone called balance. I freely admit I don't have all
the answers and continue to learn and grow. Let me know how you find balance in
the comments below.
Labels: articles, Balance is tricky for every writer, email list, publishing, social media, Terry Whalin, The Writing Life, writing