Celebrate The Joy of Anticipation
Labels: Blue Ridge Mountains Christian Writers Conference, Celebrate The Joy of Anticipation, giving back, Morgan James Publishing, publishing, teaching, Terry Whalin, The Writing Life, writer's conferences


Labels: Blue Ridge Mountains Christian Writers Conference, Celebrate The Joy of Anticipation, giving back, Morgan James Publishing, publishing, teaching, Terry Whalin, The Writing Life, writer's conferences
Labels: authors, books, categories, children's books, critique group, expectations, genre, novels, publishing, writer's conferences, writing
Labels: acquisitions editor, books, moving, writer's conferences
Over the last few days, I've been pulling together my handouts and teaching notes for the Colorado Christian Writers Conference and the Blue Ridge Mountains Christian Writers Conference. If you check the dates on these two events you will see they are back to back or I will be nine days on the road. I'll be teaching six hours in Colorado and three hours in North Carolina plus meeting with many writers one-on-one and enjoying the conference experience.
At each of these conferences, I meet new people and also can catch up with long-term publishing friends. Every conference is an event with many conversations and benefits which happen from these exchanges.
Are you planning on going to a conference this year? I highly recommend that every writer or would-be writer make the effort to get to a conference. If you want to see my schedule for the year, here's where I keep it. I've added a couple of events over the last few weeks.
These events seem to start and end quickly. In between there are many interactions and dozens of ideas which are discussed. Resources are offered and sold. Many people leave these conferences enthused and energized about the opportunties for them in the publishing world. Yet there is one key distinction of the people who would like to be published and the ones who eventually get published: the ones who get published take action on the ideas and teaching.
If you could come along with me to these events, you'd be surprised at the number of times I offer to help someone--and I never hear from them again. They do not take an active follow-up role after the conference. The participants who take action will eventually succeed. That perserverance will pay off.
Over the last few weeks, I've been listening a second time to Arielle Ford's Everything You Should Know series. In some cases, I'm listening to the teaching for the third time. Why? It is a great deal of information to absorb and recall and especially to apply to your writing life.
I heard Arielle Ford affirm something that I've found true as well: there is no such thing as an overnight success. Every author who ultimately becomes a bestselling author or well-known has been in the trenches for years. They've been interviewed on the small radio stations and they've been telling people about their books for years and faithfully working on learning the writing craft.
Arielle told about an author she was promoting years ago who was a PhD and was riding the train over from Connecticut to a small cable TV station for an interview about his book. As this author rode the train, he felt regretted making the effort and time for this interview. He wondered if anyone would be watching the interview. That day, a reporter from the Wall Street Journal was home sick and caught this interview. The journalist was fascinated with the author and eventually wrote a front page story for the Wall Street Journal. That article propelled the author into the media eye and ultimately on the New York Times bestseller list.
You can't always tell the value of an interview or a review from what you see on the surface. Instead, you need to continue to take action and work toward achieving your dreams.
In each chapter of Jumpstart Your Publishing Dreams, I have a dig deeper section with additional resources and a section for the reader called Awaken the Dream. I'm pushing the reader to take action and apply the material to their writing life. It's what I will be doing in Colorado and North Carolina--encouraging writers to take action. It's the only way to achieve their dreams.
What steps are you taking today to move forward and achieve your own plans in the publishing world? For some people that will involve learning the craft of writing. For others, it will mean reaching out and forming new relationships with editors or writing some magazine articles. For others, it will mean looking for new ways to reach their audience and tell them about their book.
From my years in the publishing world, every editor and agent that I know are actively looking for the best projects to bring into print. My encouragement is that you make a plan then take action on your plan--today and tomorrow and the next day. It will pay off for you.
Labels: Jumpstart Your Publishing Dreams, writer's conferences
Several days ago, I wrote a post for the Blue Ridge Mountains Christian Writer's Conference Blog. What I didn't mention on that entry is the Blue Ridge Conference will be my second one--in a row. There are a number of us at the Blue Ridge Conference who are traveling from Denver, where we will be attending the Colorado Christian Writers Conference in Estes, Park. I leave on Wednesday for Colorado. Without returning home, we go straight to the Blue Ridge conference. It will make blogging difficult (if not impossible) because time will be spent in other places.
Here's what I wrote about how to Jumpstart Your Conference Experience:
In a few days, I’m traveling to Asheville and the glorious Ridgecrest Conference center. I love the crisp clean air of the North Carolina Mountains and look forward to it. I’ve been preparing to teach my continuing workshop, Jumpstart Your Publishing Dreams. I’ve been sorting through my 20+ years in publishing and preparing which stories to tell during my classes.
I love writers’ conferences. It’s a grand idea haven to talk shop and learn from other writers. If you want to succeed in the writing business, I’ve got four keys to Jumpstart your Blue Ridge Mountains Christian Writers Conference experience:
1. Take daily time to pray about the various people you will meet and the ideas you will discuss. Ask the Lord to guide you through each detail of the conference such as who you will sit with at the opening meeting or where you will sit at each meal and what will be discussed. Ask for God to give you divine appointments. These encounters will be far beyond anything that you could have orchestrated or planned. Be looking for the Lord’s handiwork at the conference.
Some people call those divine appointments or “a pack your bags experience.” That means if you had to leave the conference early for some reason, then you would have had such a great experience with the greatest personal benefit. Through prayer you will come to the conference full of expectation and a spiritual sensitivity that God will work while you are on the conference grounds.
2. The second way to Jumpstart Your Conference Experience is to come prepared to meet others and start new relationships. Prepare some business cards and be prepared to give them out to everyone you meet—but don’t make it a one way exchange. When you give a business card, make sure you receive a business card. Writing is a solitary occupation and we need each other. You will form new and lasting friendships at the conference if you come prepared for it.
3. The third way to Jumpstart Your Conference Experience is to study the background for the various faculty members and get familiar with their different roles. Publishing is constantly changing. I’m in a different role as a publisher than my last time I came to Blue Ridge as a literary agent or when I’ve been as an acquisitions editor. Your familiarity with the different faculty will help you form deeper relationships during the conference. I believe your time in preparation will be rewarded.
How can I say that expectations will be exceeded? Because I know each member of the faculty is a Christian and a person who is filled with the Spirit of the Living God. I love the verse in Ephesians 3:20 which says, “Now to him who is able to do immeasurably more than all we ask or imagine, according to his power that is at work within us.”
Today God is preparing for you the people and lives that will be touched during the time we are together in the Blue Ridge Mountains. I will be coming with high expectations and anticipations. I’ve not ever been disappointed in the past.
See you soon in the mountains!
Labels: Jumpstart Your Publishing Dreams, writer's conferences
Does life seem a bit overwhelming at times and you wonder which way to jump? It happens to all of us--yes all of us. It is key when you are in one of these situations to push aside all of the noise and find the energy to focus on the task at hand and move it ahead toward completion.
It's what I've been doing lately since I've had the best of intentions to handle some matters which are not getting handled. There are several explosions of activity going on at the moment.
Yesterday I participated in two different teleseminars. They were great exchanges of information but the one in particular that I want to tell you about was the connection between platform and book proposals. It was a great class and you can listen to the replay online at this link. Or you can right click here (save link as) and immediately download the teleseminar to your computer or iPod.
During the call Rosey Dow mentioned ten special bonuses where people who attend the Spread the Word conference will get a 15-minute one-on-one session free with me during the conference. I'll use that time to listen to your book idea and look over your proposal and give you valuable feedback. In addition to my bonus, you will receive a free 30-minute consultation with Rosey Dow.
In this hurry up world, it's hard to get anyone to give you this important feedback about your proposal and pitch. It could make the critical difference between serious interest from a publisher or literary agent or instant rejection. As I've mentioned before in these entries about The Writing Life. Some experts have estimated that at any given time there are millions of manuscripts and proposals which are in circulation.
Just yesterday I was talking with a publisher at a major house. He told me that they have been pressed internally to find anything fresh and different--even with the agent proposals which they have been receiving. It's all in the pitch and positioning. If you haven't listened to Secrets About Proposals. I recommend you get this resource because through one workshop you can hear the perspective of eight different leading agents and editors about what attracted them to a particular book idea.
I hope you will seriously consider the opportunity to learn in Atlanta. Hope to see you there. Follow this banner to learn more:
Labels: teleseminar, writer's conferences
Recently I wrote about the value of repurposed content. As writers and editors, we have a lot of this material which is "hanging around." Are you using it?
In the next few weeks, I will be releasing a new product into the marketplace. It is premature to write about the specifics but I can tell you about the process and hopefully help some of you readers to think creatively about some of your material and how it can be repurposed.
I'm still in the preparation stage to release this new product. I have purchased a website address and I'm in the process of building a landing page. If you don't know this term, landing page, it is a one-page website with persuasive words where someone can purchase the new product. If you want to learn more in depth about this process, I'd encourage you to pick up a copy of Bob Bly's four audio CD set called The Internet Marketing Retirement Plan. While many people try to make the Internet marketing process into something complex (and charge an expensive price to teach it to you), Bob and Fred Gleeck reduce it into three simple steps. This set of CDs is packed with information. I've listened to all of it twice and learn something new each time. I'm sure I would benefit from a third session with it.
While there are several key factors to building a good landing page, one portion of the process is adding some bonus items to the purchase which have value for the customer. Some times I will purchase a product not because of that particular product but because of the attractive bonus which comes with that product. I suspect my buying habits are fairly typical in this area.
As I was considering the possibilities for the bonus items, I turned to something which has been sitting around in my desk drawer for several years. I’ve been traveling around the United States and Canada teaching at various writers' conferences. Usually, my workshops are recorded and I receive a copy of the CD presentation. Normally I pick it up at the conference (if available), tuck it into my carry-on luggage and bring it home. When I unpack, I put the workshop into my desk drawer where it is not replayed and does absolute zero good for anyone (including me).
Over the last few months, I've been listening to the CDs from Mega Book Marketing University 2006 and Mega Book Marketing University 2007. Each of these presentations begins and ends with the same jazzy little tune. From the instant you turn on the program, the music begins and it mentally prepares you for the next speaker. In simplistic terms, it's called branding and each of these CDs are branded or connected through the music. I've learned this music is called "needle music" and if you search for it online, you can find many different vendors for royalty-free music.
Let's turn back to my need for some bonus items for my forthcoming product. I turned to these workshops which have been taught before live audiences and is my material in a readily available format. In a relatively short amount of time, I extracted the workshop from the CD, selected a short piece of needle music, then branded the workshops so they contain identical music at the beginning and the end of the workshop. I know almost nothing about how to edit audio tapes. I used a program called Sound Forge which is menu-driven and simple to use. Just like you can use Microsoft Word to edit a text file, you can use Sound Forge to edit an audio program. If you are wondering about the illustration for this entry, it is the Sound Forge editing program from my computer. The little blue lines are audio music which I was editing.
The editing process wasn't a chore but actually fun. I snipped out some silence at the beginning of my workshop and added a few seconds of the music introduction. Then I moved to the end of the workshop and again cut out some silence so it ended with some applause from the audience. Then I added a few more seconds of the same music. Now my workshops are a package and I've repurposed my content. These audio workshops will become a valuable addition to my product.
Here's my question with this entry about The Writing Life: what are you doing with your material to repurpose it and add value to your products? Explore the possibilities and the results may surprise you.
Labels: bonus, branding, landing page, needle music, repurpose, workshop, writer's conferences
This week the short email surprised me and it probably shouldn't have done so. Writers ask me all sorts of questions and I've invested a great deal of energy and time to provide resources for them. Part of my motivation for creating sites like Right-Writing.com and these entries about the writing life is to help others succeed with their writing dreams.
From my five years as a book acquisitions editor, I saw many writers floundering and not understanding how to produce what the editor needed to secure a book contract. I poured a great deal of thought and energy into Book Proposals That Sell and I continue to receive feedback about how this book is helping people. In fact, I like to receive feedback about it and find it encouraging.
Earlier this week, I received this email:
"I hope all is well. I have completed reading "Book Proposals that Sell," and I am ready to submit my book proposal to publishers. However,before I submit it, I need your expertise. I have attached a copy of my book proposal to see if you could review it to see if my format is correct. Any advice you can give me will be helpful. Thank you."
The book proposal was attached to this email. For over 20 years, I've read a how-to-write book about once a month but I have never presumed to write the author of one of these many books and ask for their specific input about my project just because I had purchased their book. Notice this person didn't offer any compensation (not that it would have made a difference with my response). Former editors and agents are good at saying no. I did respond to this author and encouraged looking into other resources for input.
If you have created a book proposal or a book manuscript, where do you go to get some professional input? I applaud this writer for wanting to get some professional help before sending it out into the marketplace. Many writers don't get input before they send out their materials and they only get one chance to make a good first impression--and instead make the wrong impression, get rejected and have no understanding of the reason.
In addition to Book Proposals That Sell, I created an audio product with over three hours of my teaching and ideas about book proposal creation called Editor Reveals Book Proposal Secrets. You can order this product which is covered with my 100% Love-It-Or-Leave-It Guarantee. Click the link above and read every word on that page to learn more.
Writing critique groups are another resource to get input from others. This group can be an online group or face-to-face group. For many years, I belonged to a small four-person group that met once a month and we critiqued each other's materials. I learned a great deal as a writer during those years and highly recommend such a simple system. I give a lot of details about critique groups in this article.
Writer's conferences is another place to get specific help about your proposal or project. It is an investment to attend these gatherings and they come in all shapes and sizes. You have to determine what you need at a particular point in your writing life and which conferences to attend. I've got a lot of information about conferences at this link. Make sure you scroll to the bottom of this page where I link to some specific conferences.
Beyond these resources, maybe you need to use a ghostwriter or consultant or a book doctor for your proposal. Be prepared to pay a fee for such a service but it’s something else to explore in this realm. There are numerous people who do this sort of work. One large resource with this information is to pick up Rick Frishman's Million Dollar Rolodex as a free resource when you sign up for his newsletter at Author101.com. Rick’s resource is about 55 pages and packed with solid information.
And before you fire off that email asking if I will review your book proposal. Stop and consider some of your other resources. Then you will not be making a memorable impression with your unusual request.
Labels: book proposal, Book Proposals That Sell, critique group, editor, ghostwriter, Rick Frishman, Right-Writing.com, writer's conferences
Saturday morning I had an early flight to Orange County, California. In the airport crowd I spotted a few readers carrying their orange Harry Potter books. It indicated they had been in the crowd at the bookstores who were able to purchase the book after the stroke of midnight or maybe they bought it in the airport bookstore. I spoke for several hours at the Southern California Writers Association luncheon about Secrets Editors DO Want You To Know. They gathered a terrific crowd for this event and I appreciate the opportunity.
After the event, I spent a bit of time with Bill Kritlow who lives in Fountain Valley. Back in the 1980s, Bill and I were in a local writer's critique group. In this group, four writers once a month for breakfast and worked over each other's material. Bill wanted to go to Barnes & Noble and pick up a couple of copies of the Harry Potter book. It was perfect because I was also looking for an excuse to get to the bookstore. I took the opportunity to purchase the final Harry Potter book. I've read the other six and look forward to this final installment in the series.
In terms of book design, Harry Potter and the Deathly Hallows is wrapped in simplicity. Other than the bar code, there is nothing on the back cover. The front inside flap gives the price, the Jacket artist and the jacket designer along with the words: WE NOW PRESENT THE SEVENTH AND FINAL INSTALLMENT IN THE EPIC TALE OF HARRY POTTER. That’s it.
The back flap gives the contact information for the publisher and nothing else. See why I called it simple? There is no enticing hook or summary of the book or any information about the author. There are no glowing endorsements or reviews or anything to attract additional readers. Scholastic probably decided it wasn't needed and would be overkill.
In the first 24 hours, an estimated 8.3 million copies of Harry Potter and the Deathly Hallows were sold. It's a new record in publishing history and I was a participant.
Labels: critique, critique group, Harry Potter, writer's conferences
What will take your writing to the next level? Is it a writer's conference where you invest and travel across the country and have a significant conversation with an editor? Or maybe it's a class which you take from one person at the conference or several of them. Or it's an email that you get from a writing friend which spurs you ahead in your craft.
It's easy to get discouraged in publishing if you look at the massive amount of material in circulation for consideration or the large number of books which are constantly being released (and few of them selling in a significant way). Rather than look at the negative, it is better to be focused on the positive. What can you do today that will make a difference in your life and move you along the path to success? Where is your personal "tipping point" to use a phrase from the best-selling book by Malcolm Gladwell called The Tipping Point. I've had other entries about this book.
If you need a bit of inspiration, I recommend you check out this short film, 212 The Extra Degree Movie.
May this presentation inspire you to put out the extra effort and not only today but into everything that you write. I've watched this inspirational piece several times. See if you can raise your efforts by one degree.
Labels: 212 the Extra Degree, craft, Malcolm Gladwell, Tipping Point, writer's conferences
The majority of writers are introverts. It's something that I've read as well as personally observed over and over. Yes, we dig down deep inside to write words and get them out to others. A few writers are extrovert in personality but the majority are not. An editor from a well-known Chicago-based company told me their entire office took the Myers-Briggs Personality Inventory Test a few years ago. This company has many different print and online publications. Of the group of editors something like two of them were extrovert and the rest were introvert.
Even someone who is basically an introvert can rise to the occasion. It's what I do when I teach at writers conferences and in other situations. Yet selling books is about creating relationships. You have to reach outside of yourself to create those relationships. The more relationships, the more people who know about your writing and you as a person.
John Kremer at BookMarket.com included a tip about the Book Marketing Network in this week's Book Market Tips. I’ll admit when I read it my curiosity got the best of me—so I went to it and joined. John is the creator of this social network which is a growing network of people interested in the topic of book marketing. If you get real fascinated with social networks, you can even create your own social network. It's another free networking spot. I've not spent a lot of time on my particular page but I have added a few links to some of my resources. There are several hundred people on this spot--and it is growing all the time. I exchanged greetings with a few old friends and have been meeting some new ones. It's another resource to check out and become a bit more social.
Labels: Book Marketing, editor, John Kremer, relationships, social network, writer's conferences