What Action Do You Take When You Fail?
By Terry Whalin @terrywhalin
I have many aspects of my work in
publishing which fail to yield many results (if anything). Failure and rejection
is a consistent part of this business. As a writer, I've been published many
times in magazines and books but I've also failed in this process. In this
article I want to give you some examples and what I do in these situations. I
write this information in hopes, it will encourage you to keep going inspite of
these situations. The worst action you can take when failing is to stop and give
up. I've watched many others stop writing or trying to get their work
published.
Here's just a few of the ways I
have failed:
I craft and send emails that
don't get a response (silence). It happens whether I'm pitching an editor on a
magazine article or a book editor on a proposal or writing a friend to endorse
my book or promoting somethng to my email list. These situations are a part of
my life and in a sense a failure—but only a failure if I let it stop me from
continuing the journey.
I work with authors and my
publishing colleagues at Morgan James Publishing to send them a book contract—which
they never sign and return. I understand authors have many options where their
book is published and we are not always the best fit for them. It is frustrating
to invest the time and energy into another person then have them not respond or
not sign their contract (even though I follow-up with them). Sometimes the
reason is simply a timing issue. In recent weeks, I've had a couple of authors
where I offered them a publishing contract several years ago and they did not
sign it, but now the timing is right and they are going to sign their contract
and move forward. Through the process, I've learned we only see what we see and
not all of the dynamics in the other person's situation. It may look
like failure.
Or maybe I launch a marketing
campaign for a book or a product with few results or no sales. These are only a
few examples of things I try and little happens. When you face a failure, what
actions do you take? Here's some of the things I do:
1. I change the pace and write
something different. The writing world has many possibilities for you to write.
If you need some ideas, check out the free chapter of my Jumpstart Your Publishing
Dream book. Follow this link to get it.
2. I pitch someone else with
my rejected project. Use Google or your market guide to find other places for
your pitch then get that project back into the marketplace for consideration.
You are looking for the right fit and that process often takes multiple times to
find.
3. I read a how-to book for ideas and
motivation. I read how-to books all the time for ideas, insight and motivation.
While I've written several of these books (see the offer below), these books
often move me into a different mindset and I'm ready to try again and take
action.
4. I make some new connections on
LinkedIN or another network. Often in publishing, it is who you know as much as
what you know. LinkedIn will suggest people for possible connection. As you
expand your network, you also expand your possibilities for writing
opportunities. Editors and others move around in the publishing world, but they
take their LinkedIn accounts with their change.
I've only given a few ideas about
what to do when what I try fails. There are many other ways. What actions do you
take? Let me know in the comments below.
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Labels: actions, book, editor, failure, Jumpstart Your Publishing Dreams, marketing, Morgan James Publishing, persistence, publishing, reading, Terry Whalin
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