Five Reasons I Read and Respond to Email--And You Should Too

In various online and print articles and from time management experts, I have read repeatedly that we should take control of the number of times we read our email. Some people recommend you do it only once or twice a day rather than checking your phone or email many times during a day. I understand the reason for this suggestion since most of us check our email too much—to the annoyance of our relatives sometimes. You do have to be controlled about when you check it—but in this article I want to give you a contrarian type of answer—about reasons you should be reading it”

1. Opportunities come in various emails. Recently another author asked me to write the foreword for their book. I looked at the book and agreed then wrote my foreword and sent it via email.  I have a new forthcoming writing book and I've been gathering endorsements for this book and a foreword. I've done this work through email. Edtors ask authors to write articles for magazines and much more via email—provided you are faithfully reading them and responding in a timely way.

2. Book contracts come via email.  Years ago, contracts were sent in the regular snail mail. Today with secure servers and such, contracts are often sent via email. You can also print, sign, scan the pages and return the contract to the publisher through email. It is how I have been working with authors on their book contracts at Morgan James for the last several years.

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3. Money comes in email. As I've mentioned in these articles, I am involved in affiliate marketing. Some of the emails that I send through my email list promote others and their products. If you attend their event and buy their products, then I get a percentage of the sale as an affiliate. I explain more about affiliate marketing in this free ebook, You Can Make Money (use the link to get it and learn more and become one of my affiliates for my products).

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4. I learn about writing reading my email. I'm on other people's email list—and I have an email list. I believe every writer needs to be growing an email list. If you don't know how to get started on an email list, I have a little product called The List Building Tycoon After you have an email list, you need to be using it on a regular basis.

5. I communicate with authors through email. As an editor, I send a lot of email to authors. It's how I set up phone meetings and for some people, I send them book contracts from our Morgan James publication board.

I'm certain there are more than five reasons why I read my email and respond but these will give you ideas for your own email reading. It's why I read my email and respond to it throughout the day—every day.

Do you have boundaries for reading and responding to your email? Let me know in the comments below.

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