Thursday, May 03, 2012

Never Say Never

If you haven’t said it, I don’t doubt that you’ve thought the words: “I will never ______.” 

Some of my professional writer friends proclaimed about blogging: “I will never blog because you are simply giving away your writing craft for free. Why should I give away my storytelling when I can sell it to a magazine or be writing a book?”

I’ve heard other writers say, “I will never do a work made for hire. There is no reason to give away all of my rights to a publisher.” They have committed to never signing that type of agreement. 

Other writers have an aversion to doing anything in the marketing and sales area. They proudly say, “I’m a writer and I write. I never want to be selling myself and my books.”
From my years in publishing, I’ve learned there is little point in using the word “never.” 

Let’s tackle the different areas I mentioned as “never” statements. 

First I have become a blogger. I run in seasons of consistency. If I’m traveling or consumed with a project, then my blogging takes less of a priority. Yet I continue to blog. Instead of seeing it as giving away my writing, there are ways to monetize and make money from your blog. Every writer needs to have a presence in the marketplace and blogging is a terrific way to build your presence. I have over 1,000 searchable entries in my blog

Also I’ve learned to monetize my blog and it’s even something I’ve been able to pass on to others through my Ebook, The 31 Day Guide to Blogging for Bucks. If you have not read this valuable resource, I recommend you get it “risk free” and read it for 60 days. If you don't find it valuable, then send me an email and I will refund your money. That's what I mean by risk free.

My Rights to My Work. Many authors do not want to sign work made for hire agreements which give a publisher or individual the right to your creative work. 

In the case of work made for hire, these writers have limited their own potential through their use of the word “never.”
My literary attorney has told me that I’ve signed more Work Made for Hire agreements than anyone she knows—yet I’ve been a working writer for years. Work Made for Hire comes with the territory in my view. 

Several years ago I wrote two devotional books for a book packager as a Work Made for Hire. I wrote the books in a two month period and was well-compensated for my work. Each of these books sold over 60,000 copies (which is a good book sale credit for any author). I would not have had the opportunity if I had said “never.”

Writing or Marketing? Finally I want to address the writers who say they never want to sell or market their books. I understand the reluctance to enter into the marketing and selling process. It would be great to delegate this process to someone else but it is not realistic thinking. Every writer has to learn to market to sell their work and get it into print. They also have to be involved in the marketing and promotion of their work when it gets into print. The savvy writers understand this process and lean into it rather than resist it.

My recommendation is to wipe the word “never” out of your vocabulary. Instead approach your writing looking for open doors of opportunity. 

As I look over the publishing world, I believe there are many opportunities for every writer. It is your responsibility to be submitting your work and regularly knocking on doors to see which one will open for you and your work. As you attempt new things, you will be surprised which ones will open for you.

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1 Comment:

At 2:51 PM, Blogger Peter DeHaan Left a note...

I promise to never say never.


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